Alice - Deep V Push-Up Wireless Jelly Bra
"I finally found a bra that actually feels good. SureShape fits perfectly, gives support, and stays comfortable no matter what I’m doing."
- Sophie M.
Created by a mom and her daughter,
built for every woman who refuses to settle for pain.
Say goodbye to pain and hello to all-day freedom.
The Alice – Deep V Push-Up Wireless Jelly Bra was made to finally give women what they deserve: comfort, lift, and freedom: all in one. With a flattering deep V neckline, soft push-up padding, and a wire-free design, this bra enhances your natural shape without ever holding you back. It’s light, breathable, and so comfortable you’ll forget you’re even wearing it. From busy workdays to nights out, SureShape moves with you.
No more hiding. No more compromise. With SureShape, you’ll stand taller, feel stronger, and glow with confidence every single day.
Why you’ll love it:
✔ Smooth, seamless design that disappears under clothes
✔ Deep V plunge that flatters every curve
✔ Gentle push-up for a natural boost without bulk
✔ Wireless comfort that supports without pinching
✔ Breathable, moisture-wicking cotton-nylon blend fabric for all-day freshness ✔ Double fixed shoulder straps and secure two-hook back closure
Product details:
Bra style: Deep V, push-up
Material: 55% Cotton, 45% Nylon
Support type: Wireless
Cup design: 3D contoured teardrop semi-fixed thin cup
Closure: Two-hook back
✨ The SureShape promise:
SureShape was created by a mother and daughter who were tired of calling painful bras “normal.” Each bra is our promise: comfort, support, and confidence without compromise.
📏 Find your fit When in doubt, choose a larger size
| SIZE | BAND & CUP | UNDER BUST INCH | OVER BUST INCH |
| S | 32B 32C 32D 34A 34B 30DD | 28-31 | 33-36 |
| M | 34C 34D 36A 36B 32DD | 30-33 | 36-38 |
| L | 36C 36D 38B 38C 34DD | 32-35 | 38-40 |
| XL | 38C 38D 40B 40C 36DD | 34-37 | 40-42 |
| XXL | 40C 40D 42B 42C 38DD | 36-39 | 42-44 |
| 3XL | 42D 44B 44C 44D 40DD | 38-42 | 44-46 |
BUY IT WITH
What makes SureShape different?
We don’t believe in compromises. With FlexForm™ Support and CloudSoft™ Fabric, our pieces adapt to your body instead of forcing your body to adapt to them. No wires. No rigid sizing. No digging or slipping. Just comfort you can count on.
Careguide
1. Gentle washing
Hand washing is always best, just like our moms taught us. If you prefer the machine, use a delicate cycle and place your bras in a wash bag. This prevents twisting, stretching, and damage to the delicate fabrics. Always use a mild detergent and avoid bleach or fabric softeners.
2. Air drying
Skip the dryer. Lay your shapewear flat or hang it to air dry, away from direct sunlight. This keeps the fibers strong, colors true, and comfort lasting.
3. Storing properly
Fold neatly or hang to preserve its shape. Just like handing down a favorite garment, proper storage keeps your SureShape ready for everyday wear.
4. Replacing when needed
Even with the best care, fabrics eventually lose their stretch. If your piece no longer gives you the comfort and support you deserve, it’s time for a fresh one.
At SureShape, we believe comfort should last for you, for your daughters, and for every woman who refuses to settle for less.
Shipping
We believe comfort should start the moment you shop. That’s why every order comes with free shipping, no hidden costs, no surprises. Your order will arrive in 4–8 business days, depending on where you live.
What is your 30-day Money Back Guarantee?
Try your SureShape pieces at home, wear them, and truly feel the difference. If they don’t meet your expectations, you have 30 days to return them. Because finding comfort should never come with pressure.
No wires, no digging, no irritation.
Soft, breathable fabrics that move with you.
Designed for every size and every body.
Flattering support without flattening
Our girls love SureShape
Why We're The Best...
Frequently Asked Questions
How do I know which size to choose?
Use our easy Fit Finder or check our detailed size guide. We design for real bodies, so you’ll find a size that feels made for you. If you’re between sizes or prefer a looser fit, sizing up is a good option.
Is there a money-back guarantee if something doesn’t fit?
No stress; you’re covered by our 30-Day Comfort Guarantee. If your bra doesn’t feel right, you can return it for a refund or exchange.
Will your bras really support a larger bust without wires?
Yes. Our FlexForm™ support bands are designed specifically for D+ cups, giving you lift and stability without poking wires.
I usually struggle with straps digging into my shoulders. Will your bras help?
Yes. Our wide, adaptive straps distribute weight evenly to ease shoulder pressure and prevent those painful red marks.
Can I wear your bras all day without discomfort?
Of course ! Our lightweight, breathable fabric and soft straps make it perfect for all-day wear without irritation.
I’ve tried so many bras before and they never fit right. How is SureShape different?
We design specifically for women with fuller busts. Our FlexForm™ technology adapts to you instead of forcing you into rigid sizing, which means more comfort and fewer fit frustrations.
Do your bras help with shoulder or back pain?
Yes. The supportive design relieves pressure on shoulders and improves posture, which can reduce back and neck strain.
Can I wear your bras under both casual and work clothes?
Yes. The smooth, seamless finish makes it invisible under any outfit, from t-shirts to office wear.
Can I wash your bras in the machine?
Yes. For best results, wash on a gentle cycle and let it air dry to keep it in perfect shape.
